OLED (Organic Light-Emitting Diode), a matsayin babban wakilin fasaha na nuni na ƙarni na uku, ya zama babban mafita na nuni a cikin kayan lantarki da na'urori masu wayo tun lokacin masana'antu a cikin 1990s. Godiya ga kaddarorin sa masu ɓarna, ultra-high bambanci rabo, faffadan kusurwar kallo, da sirara, nau'i mai sassauƙa, a hankali ya maye gurbin fasahar LCD na gargajiya.
Ko da yake masana'antar OLED ta kasar Sin ta fara daga baya fiye da ta Koriya ta Kudu, ta samu ci gaba a cikin 'yan shekarun nan. Daga yaɗuwar tallafi a cikin wayoyin hannu zuwa sabbin aikace-aikace a cikin TV masu sassaucin ra'ayi da nunin mota, fasahar OLED ba kawai ta canza yanayin samfuran ƙarshen ba amma har ma ta daukaka matsayin Sin a cikin sarkar samar da kayayyaki ta duniya daga “mai bi” zuwa “mai fafatawa a layi daya.” Tare da fitowar sabbin yanayin aikace-aikacen kamar 5G, IoT, da metaverse, masana'antar OLED yanzu suna fuskantar sabbin damar haɓaka.
Binciken Ci gaban Kasuwar OLED
Masana'antar OLED ta kasar Sin sun kafa cikakkiyar sarkar masana'antu. Masana'antar tsakiyar ruwa, a matsayin jigon masana'antar, ya haɓaka ƙarfin samar da kayayyaki na kasar Sin a cikin kasuwar OLED ta duniya, sakamakon yawan samar da ci gaba na Gen 6 da manyan layukan samarwa. Aikace-aikace na ƙasa suna haɓakawa: Fuskokin OLED yanzu sun rufe duk samfuran wayowin komai da ruwan, tare da nunin nannadewa da naɗaɗɗen nuni suna haɓaka cikin shahara. A cikin kasuwannin TV da kwamfutar hannu, OLED a hankali yana maye gurbin samfuran LCD saboda babban aikin launi da fa'idodin ƙira. Filaye masu tasowa kamar nunin kera motoci, na'urorin AR/VR, da wearables suma sun zama wuraren aikace-aikace masu mahimmanci don fasahar OLED, suna ci gaba da faɗaɗa iyakokin masana'antu.
Dangane da sabbin bayanai daga Omdia, a cikin Q1 2025, LG Electronics ya kiyaye matsayinsa na kan gaba a cikin kasuwar OLED TV ta duniya tare da rabon 52.1% (kimanin raka'a 704,400 da aka jigilar). Idan aka kwatanta da daidai wannan lokacin na bara (raka'a 626,700 da aka aika, kashi 51.5% na kasuwa), jigilar kayayyaki ya karu da 12.4%, tare da karuwar kashi 0.6 cikin kashi na kasuwa. Omdia ya yi hasashen cewa jigilar kayayyaki ta TV ta duniya za ta dan yi girma zuwa raka'a miliyan 208.9 a cikin 2025, tare da OLED TVs ana sa ran za su karu da kashi 7.8%, zuwa raka'a miliyan 6.55.
Dangane da yanayin yanayin gasa, Samsung Nuni har yanzu yana mamaye kasuwar panel OLED ta duniya. BOE ta zama mai samar da OLED mafi girma na biyu a duniya ta hanyar fadada layin samarwa a Hefei, Chengdu, da sauran wurare. A kan manufofin, ƙananan hukumomi suna tallafawa ci gaban masana'antar OLED ta hanyar kafa wuraren shakatawa na masana'antu da ba da gudummawar haraji, da ƙara ƙarfafa ƙarfin ƙirƙira cikin gida.
Dangane da "Rahoton Bincike mai zurfi na Masana'antu na OLED na Sin da Rahoton Binciken Damamar Zuba Jari na 2024-2029" na Intelligence na China:
Haɓaka saurin bunƙasa masana'antar OLED ta Sin yana haifar da sakamakon haɗaɗɗiyar buƙatun kasuwa, ci gaban fasaha, da tallafin siyasa. Koyaya, sashin har yanzu yana fuskantar ƙalubale da yawa, gami da gasa daga fasahohin da ke tasowa kamar Micro-LED. Da yake sa ido a gaba, masana'antar OLED ta kasar Sin dole ne su hanzarta ci gaba a cikin manyan fasahohin zamani tare da gina sarkar samar da kayayyaki masu juriya yayin da suke kiyaye fa'idojin kasuwan da suke samu a halin yanzu.
Lokacin aikawa: Juni-25-2025